How to raise your visibility with LinkedIn

Executive Assistants and business support professionals are often brilliant at making other people visible while staying firmly behind the scenes themselves.

But being good at your job is not always enough to create the opportunities, influence and career progression you want. People need to know what you know.

In this practical session, LinkedIn expert Louise Brogan will show delegates how to build a professional personal brand without becoming an “influencer”, sharing their entire life online or posting every day.

Delegates will learn how to position themselves on LinkedIn, identify the expertise they want to be known for, build visibility inside and outside their organisation, and create simple content that demonstrates their value.

This is a practical, no-cringe approach to personal branding for people who want to increase their professional influence, grow their network and create more opportunities in their careers.