EVENT COCKTAILS: GETTING THE MIX RIGHT BETWEEN IN-PERSON, HYBRID OR VIRTUAL?

We are living in uncertain times, a turbulent economy, budgets, sustainability, timeframes, remote workforce … all these have a direct impact on events and marketing.
In this 30 minute session (45 minutes with panel), we will address the challenges organisations face, particularly around having the right event mix of in-person, hybrid and virtual. We will explore the key considerations and help you decide on which event strategy best suits your organisation, including
✅ Objectives & Purpose
✅ Augment: Increase reach, engagement & return
✅ Budgets: Financial and CO2 budget considerations
✅ Sustainability: Reduce waste and cost, not value
✅ Team: Picking the right partners is key
✅ Tech Options: Apps, platform & integrations - how to select the the right ones
✅ Timeframe & Backup
✅ Conclude the session with your your own personalised workflow