Brighton i360 rebranded

Brighton i360 viewing tower recently turned pink!

The unique beachfront attraction has rebranded to Brighton i360 and has adopted a more playful, fun and vibrant identity which reflects the distinctive character of Brighton. The attraction worked with two local Brighton companies to develop its new look. Fashion designer, Gresham Blake, designed the new Brighton i360 uniform and brand agency, Designate, designed the new logo and brand identity.