Hello and welcome, my name is Amanda Johnson and I’m a Business Coach, Mentor and Trainer specialising in Virtual Assistants

I launched my own successful VA business after retirement from the Royal Navy after 23 years service, grew a team and between us we supported a variety of business across the UK and globally.

I started training, coaching and mentoring Virtual Assistants in 2014; sold my “doing” VA business in 2016 and have purely focussed on providing training, coaching and mentoring since then.

I am very humbled and proud to have been voted best VA Training Provider in the UK for 4 years in a row and to speak on the subject of Virtual Assistants across the world. 

I am a wife to a great husband who is a Mortgage Consultant, a Mum to 2 gorgeous little boys and we live on the edge of the New Forest.  Shall I share a secret – I am not very pink or fluffy despite the colour of my brand! 

What I believe

As the Boss of your own VA Business, I am a firm believer in the following key messages:

√     Play the long game, be the CEO of your business and not the Do’er.

√     People will generally do business with those that they know, like and trust.  Communication is critical to your success.

√     Focus on the outputs / transformation you give your clients and not on the services you offer.

√     Swim in your own lane – do not compare your start to someone elses start, middle or end.